unite all originals

colliding artists and passions

To reaffirm adidas originals position as the apparel brand that relentlessly pursues creativity and self-expression, the brand set out to unite all originals in a way that inspired the next generation to collide, combine artforms and create something truly new.

Client: adidas originals

Agency: Sid Lee & B-Reel

Role: Lead digital team

Unite_web_shotsUnite_web_shots

"A New Art Project You Can "Like To Death"

June 26, 2013

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